Asked by Martin Sanchez on Jun 19, 2024
Verified
What did the KRONKIWONGI campaign focused on for LEGO?
A) It focused on personalization and opportunities for audiences to create and share these creations online via Facebook.
B) It focused on personalization of the LEGO logo in the KRONKIWONGI language through Instagram.
C) It focused on creating a video discussing the power of the KRONKIWONGI dance moves with LEGOs
D) none of these
Personalization
The process of tailoring a service or product to accommodate specific individuals or groups.
- Become familiar with inventive campaign techniques that use social media platforms to boost awareness and engagement levels.
Verified Answer
AA
angela andradeJun 20, 2024
Final Answer :
A
Explanation :
The KRONKIWONGI campaign by LEGO emphasized personalization and the ability for audiences to create unique LEGO builds. It encouraged sharing these creations online, particularly through Facebook, fostering a community of creativity and innovation.
Learning Objectives
- Become familiar with inventive campaign techniques that use social media platforms to boost awareness and engagement levels.
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