Asked by armaan singh on Sep 22, 2024
Verified
What is transcreation?
A) Encoding a message into another language,then retranslating it back to the native language
B) Using tools such as Google Translate to automate translation
C) Using an interpreter for spoken and written communication
D) The ability to properly translate slang and local idioms
E) Recreating material for a new culture instead of simply translating it
Transcreation
The process of adapting a message from one language to another while maintaining its intent, style, tone, and context.
Local Idioms
Expressions or phrases that are specific to a particular language or region and may not be understood outside of that context.
- Recognize the value and tactics for making meaning clear in interactions across different cultures.
Verified Answer
XN
Xuan Ni Teong3 days ago
Final Answer :
E
Explanation :
Transcreation is the process of adapting creative material such as slogans, marketing campaigns, or even entire brand names to a different culture, rather than simply translating them word for word. It involves recreating the message with the same intended impact and emotional response as the original content.
Learning Objectives
- Recognize the value and tactics for making meaning clear in interactions across different cultures.
Related questions
The Term ________ Refers to Dedicated Software and Online Services ...
As Used in Everyday Language,________ Mean More Than the Sum ...
One of the Problems with Intercultural Communication Is That Senders ...
When Writing for Multilingual Audiences, You Should Use ________ ...
Which of the Following Is a Guideline for Improving Intercultural ...