Asked by Chynna Hughes on May 11, 2024
Verified
What technique spells out questions the PR writer should answer upfront?
A) inverted pyramid
B) 5 Ws and H
C) SUCCESs principles
D) framing
5 Ws And H
A fundamental concept in information gathering and reporting, covering who, what, where, when, why, and how.
Inverted Pyramid
A method of writing used in journalism and other disciplines, where information is presented in descending order of importance.
SUCCESs Principles
are a set of criteria identified in the book "Made to Stick" by Chip and Dan Heath, designed to make ideas clearer and more memorable, including Simplicity, Unexpectedness, Concreteness, Credibility, Emotions, and Stories.
- Achieve proficiency in applying distinct public relations writing formats, including the inverted pyramid technique and the 5Ws and H approach.
Verified Answer
Learning Objectives
- Achieve proficiency in applying distinct public relations writing formats, including the inverted pyramid technique and the 5Ws and H approach.
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