Which factor does NOT stimulate the diffusion of an innovation?

A) Relative advantage
B) Trialability
C) Complexity
D) Observability of consequences
E) Compatibility

Relative Advantage

The degree to which a new product, service, or idea is perceived as better than the existing standard by potential adopters.

Trialability

The extent to which an innovation or product can be experimented with on a limited basis before it is fully adopted.

Observability

The degree to which the results of an innovation or change can be seen and understood by others, impacting its acceptance and diffusion.