Asked by Erika Arrona on Jul 22, 2024
Verified
Which fandom characteristic is exhibited through fans collecting related items and experiences beyond the basic object?
A) Emotional engagement.
B) Self-identification.
C) Cultural competence.
D) Auxiliary consumption.
E) Production.
Auxiliary Consumption
Consumption that is supplementary and supports the primary use or function of a product or service.
Emotional Engagement
The emotional connection a consumer develops with a brand, influenced by marketing communications and customer experiences.
Self-Identification
The process by which individuals define and understand themselves based on their own perceptions and beliefs, often expressed through affiliations, interests, and values.
- Gain an understanding of the diverse attributes of fandom and pinpoint examples in media.
Verified Answer
Learning Objectives
- Gain an understanding of the diverse attributes of fandom and pinpoint examples in media.
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