Which of the following are quantifiable characteristics about audience members?

A) Psychographics
B) Affiliation
C) Self-actualization
D) Demographics
E) Physiological requirements

Demographics refer to quantifiable characteristics of an audience, such as age, gender, occupation, income, education, and other statistical data.

Answer: A
Psychographics refers to the study of personality, values, opinions, attitudes, interests, and lifestyles of an audience. Although not quantifiable in the same way as demographics, psychographics can be measured through surveys, interviews, or other research methods to understand audience behavior and preferences.

Answer: E
Physiological requirements are basic human needs such as air, water, food, rest, and health care. While not typically used to describe audience members, these characteristics may be relevant in certain contexts, such as healthcare or emergency response settings.

B and C are not quantifiable characteristics and therefore, incorrect answers.