Asked by Hayden Nease on Sep 28, 2024
Which of the following best completes the following sentence,'The new standard for social networking sites is to offer tools,widgets,applications,and features that encourage ______;sites provide people with the tools they need to reveal elements of their digital identities.'?
A) Social lock-in.
B) Statuscasting.
C) Message internalization.
D) Social sharing.
E) None of these.
Social Lock-In
A situation where users become dependent on a social network or platform, making it difficult for them to leave due to the cost or loss of connections.
Statuscasting
The act of broadcasting personal updates and milestones across social media platforms to inform and engage one's network.
Message Internalization
The process by which individuals consciously accept and integrate a message or value into their belief system.
- Comprehend the linkage between brand engagement tactics and consumer engagement in social media contexts.
Learning Objectives
- Comprehend the linkage between brand engagement tactics and consumer engagement in social media contexts.
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