Which of the following completes the sentence,'The ______ reflects how actively a segment uses social tools,how important those tools are within customer life cycle,how willingly they engage with brands in social media.'?

A) Social Media Score
B) Consumer Segment Score
C) Social Segmentation Score
D) Social Technographics Score
E) None of the above

Social Technographics Score

A measurement that categorizes consumers based on their participation in technology-related activities, such as content creation, sharing, and social networking.

Consumer Segment Score

A metric used to quantify or evaluate the characteristics and behaviors of a specific segment of consumers.

Social Tools

are digital platforms and applications designed to facilitate social interaction and collaboration among users.