Asked by rebecca geissler on Jun 22, 2024
Verified
Which of the following is not a step in content analysis?
A) interview the content author or producer
B) develop a research question about communication content
C) define the content to be analyzed
D) select units for coding
Content Analysis
A research method for studying documents and communication artifacts, which involves coding and analyzing texts or images.
Interview
A formal conversation where questions are asked and answers are given, usually for information gathering or assessment purposes.
- Realize the ambit and restrictions of content analysis, including fitting platforms.
Verified Answer
TN
Tayana NormanJun 28, 2024
Final Answer :
A
Explanation :
Interviewing the content author or producer is not a common step in content analysis. Content analysis involves analyzing media or communication content, so the author or producer's perspective is not always relevant or accessible. The other three options listed are common steps in content analysis.
Learning Objectives
- Realize the ambit and restrictions of content analysis, including fitting platforms.
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