Asked by Jalah Coleman on Jul 02, 2024
Verified
Which of the following is true of commercial messages?
A) An advertisement is a type of commercial message.
B) They make it clear the intent is to persuade the consumer to change an attitude or behaviour.
C) The source has paid a fee to place the message in a medium.
D) A & C only.
E) All of these.
Commercial Messages
Communication designed to promote or sell a product, service, or idea to consumers, often through advertisements.
Advertisement
Advertisement is a form of communication intended to persuade an audience to purchase products, services, or ideas through various media channels.
- Evaluate the characteristics and impact of advertising messages within digital marketing platforms.
Verified Answer
OH
Ofeli H-yan7 days ago
Final Answer :
E
Explanation :
An advertisement is a type of commercial message that aims to persuade the consumer to change their behavior or attitude. The source has paid a fee to place the message in a medium, which can be any form of media, such as television, radio, print, or online. Therefore, all of the options listed are true of commercial messages.
Learning Objectives
- Evaluate the characteristics and impact of advertising messages within digital marketing platforms.
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