Asked by tatiana mandros on Sep 28, 2024
Which of the following microblog user types defined by Pew Research Center is characterized by people talking about brands but generally not talking to each other?
A) Polarized Crowds.
B) Tight Crowds.
C) Brand Clusters.
D) Broadcast Networks.
E) Support Networks.
Brand Clusters
Groupings of related brands that cater to similar markets or customer segments, allowing for targeted marketing strategies.
Pew Research Center
An American think tank based in Washington, D.C., that provides information on social issues, public opinion, and demographic trends shaping the United States and the world.
- Acknowledge the assortment of microblog user types as categorized by the Pew Research Center.
- Pinpoint specific classes of users on microblogs and their traits concerning the spread of news, discussions on brand issues, and customer assistance.
Learning Objectives
- Acknowledge the assortment of microblog user types as categorized by the Pew Research Center.
- Pinpoint specific classes of users on microblogs and their traits concerning the spread of news, discussions on brand issues, and customer assistance.
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