Which of the following questions would be most useful for the evaluation of a corporate-level strategy?

A) Is the marketing mix aligned with the key success factors in the market?
B) Do executives and employees accept and defend the firm's core values?
C) Is the portfolio of business units balanced in terms of cash flow and risk?
D) Does the firm clearly communicate its core ideology to consumers?

Corporate-Level Strategy

Strategic approaches focused on the overall scope and direction of a corporation, deciding on business units, diversification, and market positioning.

Portfolio

A collection of investments, projects, or products held by an individual or an organization, designed to reduce risk and maximize returns.

Cash Flow

The net amount of cash being transferred into and out of a business, crucial for maintaining operations.