Asked by Danielle Tabor on Apr 26, 2024
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Zippy's and Tony's are rival pizza restaurants in a small town (together they form a local duopoly) .Zippy's management determines that if it increases its advertising expenditures,it will increase profits regardless of whether Tony's increases its advertising budget.Based on this information,we can conclude that:
A) this is a one-time game.
B) Zippy's has a dominant strategy in this advertising game.
C) this advertising game will reach a Nash equilibrium.
D) Zippy's has first-mover advantages in this advertising game.
Dominant Strategy
In a strategic interaction (game) between two or more players, a course of action (strategy) that a player will wish to undertake no matter what the other players choose to do.
Nash Equilibrium
A concept within game theory where no player can benefit by changing strategies while the other players keep theirs unchanged.
First-Mover Advantages
Competitive benefits that accrue to the initial entrant into a market, including brand recognition and product loyalty before competitors enter.
- Describe the principles of game theory and how it is applied within oligopoly market structures.
- Identify the application of advertising and its importance across different market frameworks.
- Comprehend the notion of Nash equilibrium and its significance within the framework of game theory.
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Learning Objectives
- Describe the principles of game theory and how it is applied within oligopoly market structures.
- Identify the application of advertising and its importance across different market frameworks.
- Comprehend the notion of Nash equilibrium and its significance within the framework of game theory.
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