Consumers are constantly contributing to online conversations, including posting their own commentaries, videos, photos, and music. They are engaging in a process known as:
A) Twittering. B) Facebooking. C) network effects. D) social networking.
Spicy Salsa Inc. complains to the Federal Trade Commission (FTC) about an ad broadcast by Tangy Taco Sauce Company, Spicy's competitor. The FTC investigates and concludes that the ad is deceptive. The FTC's next step is to
A) conduct negotiations between the competitors. B) draft a formal complaint. C) issue a cease-and-desist order. D) permit Spicy to broadcast similarly deceptive counteradvertising.