Marginal profit is negative when:

A) marginal revenue is negative.
B) total cost exceeds total revenue.
C) output exceeds the profit-maximizing level.
D) profit is negative.

Valina is helping a new corporation apply to the state of Florida for purposes of incorporation. Valina would be considered a(n) ________.

A) promoter
B) incorporator
C) facilitator
D) actuary
E) analyst

What type of corporate objective usually defines the targets for the social conduct of business?

A) hard
B) focused
C) social
D) soft

The demand curve slopes

A) upward to the right.
B) upward to the left.
C) downward to the right.
D) downward to the left.

Molly is not married and has no children. She executes a will, disposing of her estate to her sister Nina. Later, Molly marries Owen. They have no children. Molly does not execute a new will before she dies. With respect to Molly's estate, Owen is entitled to

A) everything.
B) nothing.
C) one-half.
D) one-third.

Positioning research involves two key things - what are they?

A) User needs and brand heritage
B) User and ideological frames of reference
C) Unique selling points
D) Gaps in the market