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LD

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Julia is a "neat freak." so she is likely to sometimes neglect accomplishing major tasks in her quest for cleanliness and order.

On Sep 25, 2024


True
LD

Answered

With respect to consumer product and service marketing channels, what are the key differences between a direct and an indirect channel?

On Sep 22, 2024


A direct channel exists where a producer and ultimate consumers deal directly with each other. Because there are no intermediaries, the producer must perform all channel functions. An indirect channel uses intermediaries such as agents, wholesalers, and retailers inserted between the producer and consumers. The intermediaries perform numerous channel functions.