ZK
Answered
What steps must a target corporation take once an aggressor has presented its offer to the target corporation's shareholders?
On Jul 03, 2024
Once an aggressor has presented its offer to the target corporation's shareholders, the target corporation's board of directors must inform shareholders of all facts pertinent to shareholders' votes. After reviewing those material facts, the directors vote to accept or reject the offer, and advise shareholders accordingly.
ZK
Answered
Discuss the attractiveness of tweens and teens as a market.
On Jun 03, 2024
It's a no-brainer that kids represent a huge market for toys, apparel, and even electronics. A quarter of 9-year-olds have a smart phone and by the time they are 12 this number is over half. Kids also play a big role in many other household purchases. Younger children (under 11) influence consumer spending to the tune of over $18 billion a year. Parental yielding occurs when a parental decision maker "surrenders" to a child's request. Yielding drives many product selections because about 90 percent of these requests are for a specific brand. Researchers estimate that, in North America, tweens directly influence over $30 billion worth of family purchases in a year.
The global youth market, which includes Gen Z and part of Gen Y, is massive. It represents about $100 billion in spending power! Much of this money goes toward "feel-good" products: cosmetics, posters, and fast food. Because teens are interested in so many different products and have the resources to obtain them, many marketers avidly court them.
Consumers in this age subculture have a number of needs (including some that conflict with one another), such as experimentation, belonging, independence, responsibility, and approval from others. Product usage is a significant medium that lets them satisfy these needs.