Forcing a party to enter into a contract under the fear of threats constitutes undue influence.

The credit period will typically be longer the ___________________.

A) Higher the credit risk of the buyer.
B) greater the competition
C) Higher the consumer demand for the product.
D) Higher the perishability of the product.
E) Smaller the size of the customer's account.

All of the following statements about the perceptual process are true except:

A) Different people often perceive a situation differently,both in terms of what they selectively perceive and how they organize and interpret what is perceived.
B) The key words in the definition of perception are select and organize.
C) Perceptual differences help explain why people behave differently in the same situation.
D) All of these statements are true.

Which statement about direct-mail messages is most accurate?

A) Direct mail is an effective channel for personalized, tangible, three-dimensional messages that are less invasive than telephone solicitations.
B) Today's companies no longer send direct-mail messages to market their products or services; they rely exclusively on electronic media instead.
C) Direct-mail marketing is less effective than online marketing.
D) All answer choices are accurate statements about direct-mail messages.

What are the three methods used in instrumental conditioning? Provide an example of each.

Effective paragraphs are both ________ (focused on a single idea)
And ________ (organized logically) .

A) brief; constrained
B) intense; systematic
C) unified; coherent
D) dense; collated