Asked by XxCloud StrifexX on Jul 28, 2024
Verified
When the stimulus presented is below the level of the consumer's conscious awareness, the result that occurs is called:
A) oblivience.
B) stimulus differential.
C) the limen.
D) subliminal perception.
Subliminal Perception
The process by which stimuli are perceived or absorbed without conscious awareness, potentially influencing attitudes or behaviors.
Conscious Awareness
The state of being aware of one's own existence, sensations, thoughts, surroundings, etc., typically through cognitive processes.
Stimulus
Anything that can elicit a physical or behavioral response in an organism.
- Understand the concept of subliminal perception and its application in consumer behavior.
Verified Answer
SA
Shagun AgarwalJul 28, 2024
Final Answer :
D
Explanation :
Subliminal perception occurs when a stimulus is presented below the level of the consumer's conscious awareness, meaning the stimulus is perceived without the consumer being consciously aware of it.
Learning Objectives
- Understand the concept of subliminal perception and its application in consumer behavior.