The damaged goods strategy refers toA) Trying to sell damaged goods to your customersB) Damaging the goods after they have been paid for but before the shippingC) Incurring additional costs to make the cheaper goods unattractive to high-value usersD) Incurring additional costs to make the more expensive goods better quality

Question

The damaged goods strategy refers to​A) ​Trying to sell damaged goods to your customersB) Damaging the goods after they have been paid for but before the shippingC) Incurring additional costs to make the cheaper goods unattractive to high-value usersD) ​Incurring additional costs to make the more expensive goods better quality

SAFAN MAKNOJIA · Accepted Answer

Final Answer : C, Explanation :  The damaged goods strategy refers to incurring additional costs to make the cheaper goods unattractive to high-value users. This strategy is often used by companies to differentiate their products and pricing tiers, in order to appeal to customers with different budgets and needs. By intentionally making a cheaper product less desirable, companies can push customers towards more expensive options and increase their profit margins.

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