Asked by justin woessner on Aug 01, 2024
Verified
Because promotional messages are not legally binding contracts in most states,it is usually acceptable to imply offers or promises you cannot deliver.
Promotional Messages
Communications designed to inform, persuade, or remind consumers about a product, service, or brand.
Legally Binding
A term describing agreements or contracts that are enforceable by law, requiring all parties to fulfill their obligations.
Implied Offers
Proposals or suggestions that are not directly stated but can be inferred from the context.
- Comprehend the ethical considerations and legal obligations in marketing, encompassing privacy, honesty, and the avoidance of deceptive practices.
Verified Answer
ZK
Zybrea KnightAug 04, 2024
Final Answer :
False
Explanation :
Promotional messages should not make false or misleading claims or promises as it violates federal laws and regulations such as the Federal Trade Commission Act. Therefore, it is not acceptable to imply offers or promises that cannot be delivered as it can be considered false advertising.
Learning Objectives
- Comprehend the ethical considerations and legal obligations in marketing, encompassing privacy, honesty, and the avoidance of deceptive practices.
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