Asked by Kiana Despabiladero on Jul 07, 2024
Verified
_______ can be determined using the click-through rate.
A) The market value of a product
B) The cost of acquiring a customer
C) The success of an advertisement
D) The performance of a website
Click-Through Rate
Number of visitors who click on a web banner ad.
- Grasping the metrics for evaluating online ad success and website performance.
Verified Answer
MA
Muneeb AbbasJul 11, 2024
Final Answer :
C
Explanation :
Click-through rate (CTR) is a metric used to measure the success of an online advertising campaign for a particular website by calculating the percentage of clicks on the ad relative to the number of times the ad is shown.
Learning Objectives
- Grasping the metrics for evaluating online ad success and website performance.
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