Asked by Taylyn Vences on Jun 17, 2024
Verified
Explain the Freudian concept of the id.
Freudian Concept
A theory or idea developed by Sigmund Freud that relates to the psychoanalytic study of the human psyche, including the id, ego, and superego.
Id
In Freudian psychoanalysis, a part of the mind that is the source of instinctual impulses and demands for immediate satisfaction of primitive needs.
- Acquire knowledge on Freudian psychological principles and their utilization in marketing and consumer behavior studies.
- Acquire knowledge on the Freudian components of personality (id, ego, superego) and their metaphorical significance in marketing.
Verified Answer
IA
Immanuela AnsahJun 18, 2024
Final Answer :
The id is the component of the self that is entirely oriented toward immediate gratification-it is the "party animal" of the mind. It operates according to the pleasure principle: Behaviour is guided by the primary desire to maximize pleasure and avoid pain. The id is selfish and illogical. It directs a person's psychic energy toward pleasurable acts without regard for any possible consequences.
Learning Objectives
- Acquire knowledge on Freudian psychological principles and their utilization in marketing and consumer behavior studies.
- Acquire knowledge on the Freudian components of personality (id, ego, superego) and their metaphorical significance in marketing.
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