Asked by Fallon Elise on Jun 04, 2024
Verified
Frank,a public relations practitioner,uses social media to not only relay messages to the company's key publics but also identify issues that require attention of strategic managers.What is Frank modeling with this interactive communication?
A) excellence theory
B) symbolic-interpretive model
C) corporate branding
D) disclosure model
Excellence Theory
General theory of PR that explains characteristics of excellent communications.
Social Media
Digital platforms that facilitate the creation and sharing of information, ideas, personal messages, and other content via virtual communities and networks.
Strategic Managers
Professionals responsible for setting the overarching goals, strategies, and policies of an organization to ensure its long-term success and competitiveness.
- Explain the interactive communication models and their relevance to public relations strategies.
Verified Answer
Learning Objectives
- Explain the interactive communication models and their relevance to public relations strategies.
Related questions
The Participant Observation Approach Requires a Researcher to Make and ...
The Communication Model Developed by Shannon and Weaver Included the ...
What Is the Most Effective Way to Sustain a Conversation ...
Celia Uses __________ as She Listens to Her Partner by ...
What Did Political Scientist Harold Lasswell Create When He Wrote,A ...