Asked by Jeannie Howell on Jun 25, 2024
Verified
List the five guidelines for improving implementation of marketing programs.
Implementation
The process of putting a decision, plan, strategy, or law into effect in order to achieve intended results or outcomes.
Marketing Programs
Coordinated efforts to reach marketing objectives through advertising, promotion, public relations, and sales strategies.
- Ascertain rules for formulating successful marketing schemes and strategizing their deployment.
Verified Answer
SS
Shivani SrivastavaJun 28, 2024
Final Answer :
The six guidelines for improving implementation of marketing programs are: (1) communicate goals and the means of achieving them; (2) have a responsible program champion willing to act; (3) take action and avoid paralysis by analysis; (4) surface problems with open communications; and (5) reward success but don't punish failure.
Learning Objectives
- Ascertain rules for formulating successful marketing schemes and strategizing their deployment.
Related questions
Each Component of a Marketing Plan Should Be Grounded in ...
An Action-Oriented Document or Playbook That Guides the Analysis, Implementation ...
What Element Will Ensure a Business Never Strays Too Far ...
List and Explain Two Types of Marketing Plans
What Element of the Control Section of the Marketing Plan ...