Asked by Alexis Karageanes on Jul 03, 2024
Verified
Most companies use CRM to establish and maintain high standards of customer service.
Establish And Maintain
The process of creating and consistently upholding a certain level of performance or quality in a given context.
High Standards
A term denoting the setting of ambitious goals or criteria for performance, aimed at achieving superior outcomes.
- Acquire insight into the concept and critical role of customer relationship management (CRM) in preserving customer loyalty and contributing to value.
Verified Answer
ZK
Zybrea KnightJul 05, 2024
Final Answer :
True
Explanation :
Customer Relationship Management (CRM) software enables companies to manage customer interactions and provide personalized service, which leads to customer satisfaction, loyalty and trust. Therefore, most companies use CRM to establish and maintain high standards of customer service.
Learning Objectives
- Acquire insight into the concept and critical role of customer relationship management (CRM) in preserving customer loyalty and contributing to value.
Related questions
Analytical CRM Systems Are the Input for Operational CRM Systems
The Fundamental Concept of CRM Is to Treat Different Customers ...
Data from Customer-Facing and Customer-Touching Applications Are the Inputs for ...
What Is the First Step in the Consultative Selling Process ...
A Customer Relationship Management System Would Most Likely Be Used ...