Asked by Penina Sturm on Apr 29, 2024
Verified
The Top-Flite salesperson calls on a sports equipment retailer and describes his company's new golf balls as having "titanium in the cover to create explosive distance" and "tungsten in the core for amazing control on the greens". In the communication process, the description of the golf balls is the:
A) medium.
B) feedback.
C) source.
D) message.
E) decoder.
Tungsten
A chemical element with symbol W and atomic number 74, known for its high melting point and strength, used in light bulb filaments, electronics, and as an alloy for steel.
Titanium
A strong, lightweight, and corrosion-resistant metal with the chemical element symbol Ti, used in various industrial and medical applications.
- Appreciate the procedure and criticality of encoding and decoding during sales interactions.
Verified Answer
ZK
Zybrea KnightMay 04, 2024
Final Answer :
D
Explanation :
The description of the golf balls serves as the message in the communication process, as it is the information that the salesperson is trying to convey to the sports equipment retailer.
Learning Objectives
- Appreciate the procedure and criticality of encoding and decoding during sales interactions.
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