Asked by JAVARIN OTHONG on Jun 29, 2024
Verified
Time and involvement are both ________ influences that serve as an interface between the consumers and their decision-making process.
Contextual Influences
Factors originating from the surrounding environment that affect individuals' perceptions, behaviors, and decisions, including cultural, social, and physical context.
Decision-making Process
The decision-making process involves identifying and choosing alternatives based on the values and preferences of the decision-maker, a critical aspect of planning and problem-solving in various contexts.
- Recognize the various types of influences on consumer decision-making processes.
Verified Answer
AM
Learning Objectives
- Recognize the various types of influences on consumer decision-making processes.