Asked by Esmeralda Pimentel on Apr 25, 2024
Verified
To enlarge its prospect list, Dunn Portrait Photographers seeks the assistance of area bridal stores to identify engaged couples. This is an example of the ________ method of prospecting.
A) center of influence
B) cold canvas
C) group
D) public exhibition
E) endless chain
Center of Influence
An individual or group that has significant impact or sway within a specific community or market, often utilized in marketing and networking strategies.
Bridal Stores
Retail outlets specializing in the sale of wedding dresses, accessories, and often other wedding-related items.
Engaged Couples
Partners who have made a formal commitment to get married.
- Understand the center of influence method and its application in prospecting.
Verified Answer
TB
Tonia Brown5 days ago
Final Answer :
A
Explanation :
The center of influence method involves seeking the assistance of a well-connected individual or organization (in this case, area bridal stores) to identify potential clients (engaged couples). This method leverages the influence and network of the partner to find prospects.
Learning Objectives
- Understand the center of influence method and its application in prospecting.
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