Asked by Sygie Lamigo on Jun 24, 2024
Verified
What does the traditional approach to balancing relevance and consistency advise?
A) Stay on brand at all times, change is dangerous
B) Keep your tactics consistent and your position relevant
C) Keep your position consistent and your tactics relevant
D) Change whenever you need to
Balancing Relevance
The strategy of ensuring a brand or product remains pertinent and appealing to its target audience while adapting to market changes and trends.
Consistency
The characteristic of maintaining uniformity and reliability in actions, values, methods, measures, principles, expectations, and outcomes over time.
Traditional Approach
A conventional method or strategy that has been historically used, often based on established practices, values, or techniques.
- Understand the balance between relevance and consistency in brand management.
Verified Answer
Learning Objectives
- Understand the balance between relevance and consistency in brand management.
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