Asked by Adrian Rogalski on Jul 05, 2024
Verified
When Steve Jobs' of Apple said the problem with the iPhone 4 was an industry problem, what crisis management tool was he using?
A) Tone of voice
B) Contingency planning
C) Brand purpose
D) Reframing
Crisis Management Tool
Tools or systems designed to help organizations effectively deal with and mitigate the impact of unexpected and negative events.
iPhone 4
A model of the iPhone mobile phone, launched by Apple Inc. in June 2010, known for its retina display and sleek design.
Reframing
The process of changing the way situations or perspectives are viewed or understood, often by considering them from a different angle or context.
- Understand the use of crisis management tools and their effectiveness.
Verified Answer
Learning Objectives
- Understand the use of crisis management tools and their effectiveness.
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