Which dimension of George Ritzer's McDonaldization emphasizes speed and quantity over quality, like serving unhealthy food that can be prepared quickly prepared in large portions?

A) Efficiency
B) Calculability
C) Predictability
D) Control through nonhuman technology
E) Irrationality of rationality

George Ritzer

George Ritzer is a prominent American sociologist known for his contributions to consumer culture theory, globalization, and his concept of McDonaldization.

McDonaldization

The process by which the principles of the fast-food industry, such as efficiency and standardization, have come to dominate other sectors of society.

Calculability

A principle, often related to rationalization and modernity, emphasizing quantification and measurement in decision-making processes.