Asked by Ankush Aggarwal on Jun 17, 2024
Verified
Which term refers to the stage in sales growth when sales revenues are equal to expenses?
A) breakeven point
B) product position
C) short term margin
D) consumer price point
Breakeven Point
The point at which total costs and total revenue are equal, meaning there is no net loss or gain.
Sales Growth
An increase in the amount of products or services sold by a company over a specific period, indicating the company's performance improvement.
Consumer Price
The price at which a product or service is sold to the end consumer.
- Recognize the phases within the product life cycle and understand their implications for marketing strategies.
Verified Answer
MM
Magna MissyJun 22, 2024
Final Answer :
A
Explanation :
The breakeven point refers to the stage in sales growth when sales revenues are equal to expenses, meaning that a company is no longer operating at a loss and has reached a point where they are breaking even.
Learning Objectives
- Recognize the phases within the product life cycle and understand their implications for marketing strategies.
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