Focus should be placed on refining the product and making sure that you know what problem the product or service is trying to address.Prepare your description of the product using less than two sentences,and test the concept to make sure that your message is easily understood.Make sure you are ready to go if your campaign is successful.Get feedback and advice from other crowdfunders,both those who have had successes and those who have experienced failures.Make sure that you have good media coverage and communicate with your backers.Create links and excitement for your campaign through social media.Set a realistic fundraiser goal,and make sure that you are using an appropriate crowdfunding platform.