A positive balance of trade is when ________________________________________.

If a graph of a perfectly competitive firm shows that the point occurs where MR is above AVC but below ATC,

A) the firm is earning negative profit, and will shut down rather than produce that level of output.
B) the firm is earning negative profit, but will continue to produce where in the short run.
C) the firm is still earning positive profit, as long as variable costs are covered.
D) the firm is covering explicit, but not implicit, costs.
E) the firm can cover all of fixed costs but only a portion of variable costs.

Kelvin Electronics is known for high-end and expensive electronics targeted to prestigious consumers. Last fall, Kelvin Electronics introduced a mid-priced line of audio products because it knew this would have great potential to appeal to a large consumer market. Kelvin assumed consumers would be pleased to have this more affordable option and decided not to market it separately but to let sales grow from existing customers. It was surprised when sales were minimal and ultimately, the company dropped the lower-priced products. When evaluating segment attractiveness, what aspect did Kelvin fail to consider?

A) repetitive
B) identifiable
C) reachable
D) substantial
E) reactive

_____ is a type of spontaneous group discussion to help find multiple solutions for problems.

A) Brainstorming
B) Groupthink
C) System justification
D) Force field analysis