Asked by Jenifer Lalnunkimi on May 03, 2024
Verified
It is Nathan's job to evaluate the performance of the marketing strategy his company used to promote its new line of tennis shoes and recommend any changes the company should make. Which step of the marketing plan is Nathan responsible for?
A) implementation phase
B) production phase
C) control phase
D) planning phase
E) objective phase
Marketing Plan
A comprehensive document or blueprint that outlines a company's advertising and marketing efforts for the coming period.
Control Phase
The stage in a process where measures are applied to monitor and adjust the system's performance to ensure that it meets predetermined goals.
Implementing Phase
The stage in a project or strategy where planned actions are executed.
- Grasp the mechanism and importance of evaluating marketing strategies and performance.
Verified Answer
Learning Objectives
- Grasp the mechanism and importance of evaluating marketing strategies and performance.
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