Asked by Chloe Guida on May 07, 2024
Verified
All companies segment their markets into sales territories.
Sales Territories
Specific geographical areas or market segments assigned to sales representatives as their area of responsibility for selling a company's products or services.
- Recognize the critical role played by segmenting accounts and administering sales territories.
Verified Answer
SG
Satyam GautamMay 10, 2024
Final Answer :
False
Explanation :
Not all companies segment their markets into sales territories; this strategy depends on the nature of the business, its size, customer distribution, and the products or services offered. Some businesses may use other segmentation strategies based on demographics, psychographics, or customer behavior.
Learning Objectives
- Recognize the critical role played by segmenting accounts and administering sales territories.
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