Asked by Shayal Shiwani on May 29, 2024
Verified
XL Sandwich Shop wants to publish an advertisement in the local news and run a similar ad on TV. The company wants to make sure it can follow all rules and regulations set forth by the FTC. What guide could XL Sandwich Shop make use of to get a detailed explanation of the rules?
A) Consumer guides
B) Consumer recommendations
C) Industry interpretations
D) Industry guides
E) Business requirements
Industry Guides
Interpretations of consumer laws created by the FTC to encourage businesses to stop unlawful behavior.
FTC
The Federal Trade Commission, a U.S. government agency responsible for preventing anticompetitive, deceptive, and unfair business practices.
- Understand the importance of honesty in advertising and the necessity for evidence in advertisements.
Verified Answer
AJ
Allen JonesJun 01, 2024
Final Answer :
D
Explanation :
Industry guides are published by the FTC to provide businesses with detailed explanations of rules and regulations regarding advertising and marketing practices. These guides help ensure that companies like XL Sandwich Shop comply with legal standards when advertising their products or services.
Learning Objectives
- Understand the importance of honesty in advertising and the necessity for evidence in advertisements.
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