By analyzing customer lifetime value,a firm can most likely ________ for a specific customer group.

A) implement direct marketing
B) establish marketing strategies
C) evaluate personal selling approaches
D) assess international distribution methods

Direct Marketing

A type of advertising strategy that involves communicating directly with targeted customers through various channels to promote products or services.

Marketing Strategies

Approaches adopted by a company to attract customers, influence their preferences, and maintain customer loyalty towards their product or service.

Personal Selling

A sales approach where individuals promote products or services through direct communication with potential buyers.