Asked by Adarsh Prasad on Jun 03, 2024
Verified
The place element of the marketing mix involves the activities a firm undertakes to make its product available to potential customers.
Marketing Mix
Refers to the set of actions, or tactics, that a company uses to promote its brand or product in the market, typically encapsulated by the four Ps: Product, Price, Place, and Promotion.
Place Element
Aspects of marketing that focus on the distribution and availability of a product or service to the target consumer.
- Identify elements of the marketing mix and their roles.
Verified Answer
RH
Reagan HensonJun 08, 2024
Final Answer :
True
Explanation :
The place element of the marketing mix, also known as distribution, involves decisions and activities related to making the product accessible and available to target consumers at the right location and time.
Learning Objectives
- Identify elements of the marketing mix and their roles.