Asked by Annette Herrera on May 10, 2024
Verified
What is content marketing?
A) Heavily advertising new blog content
B) Providing free information that is valuable to a community and helps the company build closer ties with customers
C) Making sure marketing efforts are satisfying for everyone involved
D) Never promoting a company's products or services in any way
E) Answering questions from buyers
Content Marketing
An approach in marketing aimed at developing and circulating worthwhile, pertinent, and steady content to capture and keep the attention of a precisely identified group of viewers.
Valuable Information
Data or facts that are useful, beneficial, and relevant to a particular context or decision-making process.
Closer Ties
The development of stronger relationships or connections between people or entities.
- Understand how content marketing creates value for both companies and customers.
Verified Answer
Answer: E
Answering questions from buyers is a form of content marketing that involves providing helpful information and resources to potential customers. This approach can help build trust and establish the company as a knowledgeable and helpful resource within the industry.
Learning Objectives
- Understand how content marketing creates value for both companies and customers.
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