Asked by Alyssa Grant on Jul 14, 2024
Verified
________ brands are brands that are managed and owned by the manufacturer rather than a reseller.
Manufacturer-owned Brands
These are brands that are owned and managed by the manufacturers themselves, allowing for direct control over product quality and marketing strategies.
- Differentiate between manufacturer and private label brands.
Verified Answer
UC
Learning Objectives
- Differentiate between manufacturer and private label brands.