Asked by Brendan Callanan on Jun 26, 2024

verifed

Verified

When we choose a product due to the attractiveness of the requester,which of the following influences are we acting under?

A) Social proof.
B) Authority.
C) Affinity.
D) Scarcity.
E) Consistency.

Attractiveness

A characteristic or feature of something that draws interest or appreciation from others.

Requester

An individual or entity asking for something to be provided or done, often within the context of services or transactions.

Affinity

A natural liking or attraction to a person, place, thing, or idea, often leading to a sense of connection or loyalty.

  • Learn about different influence maneuvers in marketing and their practical applications in reality.
verifed

Verified Answer

TD
Taylor DoukasJun 28, 2024
Final Answer :
C
Explanation :
Affinity refers to the influence of liking or being attracted to the person making the request. This can lead us to choose a product based on our positive feelings towards the requester, even if other factors like price or quality would normally be more important.