Which of the following best completes the statement,'______ divides consumers into groups based on their actions.'?

A) Geographic segmentation.
B) Market segmentation.
C) Behavioral segmentation.
D) Demographic segmentation.
E) Psychographic segmentation.

Behavioral Segmentation

The process of dividing a market into groups based on consumer behaviors, such as purchasing habits or usage rates.

Demographic Segmentation

The division of a market into segments based on demographic factors such as age, gender, income, education, and family size.

Geographic Segmentation

The division of a market into different geographical units such as countries, states, regions, or cities, allowing for targeted marketing strategies based on location-specific preferences or needs.