Asked by Arindam Dutta on Sep 28, 2024

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What type influence is being used when car dealerships advertise that they are the #1 dealer in the area?

A) Social proof.
B) Authority.
C) Affinity.
D) Scarcity.
E) Consistency.

Car Dealerships

Businesses that specialize in selling new or used cars, typically authorized by automakers to sell their brand of vehicles and offer related services such as maintenance and financing.

#1 Dealer

Typically used in advertising or promotional contexts to describe the top or most successful seller of a product or service within a specific area or category.

Influence

The capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself.

  • Discover the assortment of persuasive tactics in marketing and how they are applied in the real environment.
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ML
Maxine Louisabout 19 hours ago
Final Answer :
A
Explanation :
The car dealership is using social proof to influence potential customers by stating that they are the #1 dealer in the area. They are suggesting that because so many people buy from them, they too should choose to buy from this dealership.