Asked by Manisa Shrestha on Sep 28, 2024
By considering technical,economic,sociocultural,and political factors,a firm is most likely able to ________.
A) identify inadequate marketing mix elements
B) monitor changing marketing objectives
C) simplify a value delivery network
D) determine a market's potential
Value Delivery Network
The collaboration between a company, its suppliers, and its distributors to produce and deliver products to the final customer efficiently.
Socio-cultural Factors
Elements that influence one's lifestyle and preferences, including family, education, religion, and social class, which marketers use to segment and target audiences.
Political Factors
Elements related to government actions, policies, and political stability that can impact business operations and market environments.
- Understand the importance of analyzing technical, economic, sociocultural, and political factors in determining a market's potential.
Learning Objectives
- Understand the importance of analyzing technical, economic, sociocultural, and political factors in determining a market's potential.
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